The logo is taken from the design created by late Mr. R. Simhachalam Naidu (Father of the Director) for a primary educational institute established on 1984. The symbol infers, "The knowledge gained from the literature (an open book) distributed as rays (the jyothi or light) to awake the inner dreams of the students". As years passed the original insignia was lost but the insight and dreams remained. In June 2006 a designer called "Mr. Nazir Khatry" with his splendor, emotional and colorful insight has created an emblem that has been accepted in the flag of "Sevas Educational Society".